While Google totally dominates the search in almost the every country in the world, one might deny even thinking about other search engines. However, is is definitely not the best option for small businesses and for big companies as well.
As for the small business, the Bing search engine optimisation is worth utilising because of the significantly lower competition level: everyone knows about Google ads, but only a few actually pay attention to the Bing search marketing. Think about it: maybe you can get the needed traffic amount from Bing search cheaper!
On the other side, a big business should not ignore Bing search since it still holds a large percent of a search market share. Bing also has an established partnership with the LinkedIn, which makes it an interesting marketing channel for the B2B industries.
Here at the BingBooks.com we offer you to improve your knowledge and skills on the Bing SEO and PPC with the book collection available for FREE download. Don’t miss the opportunity to get more traffic on your website with the lower costs!